WFAA-TV (Channel 8)

Brand & Promotional Work

In 2019, I interned in the marketing department at WFAA-TV (Channel 8), Dallas-Fort Worth’s ABC affiliate news station. As an intern, I was responsible for writing promotional web copy, social media content, and scripts for spots for the Daybreak morning newscast. I used various camera equipment (SLR and DSLR cameras) and editing software (Adobe Premier Pro, Adobe Photoshop, and Final Cut Pro) to produce and edit content.

Projects that I participated include: the I AM UP pop-up community events, I AM UP television spot series, introductory promotional content for the new anchor Mark Istook, and a promotional commercial called “Makin’ a Move (Music Video)”.

Makin’ a Move (Music Video)

https://www.wfaa.com/video/entertainment/television/programs/daybreak/daybreak-im-making-a-move-music-video/287-a5168008-2f41-4ddd-af90-08f87fa47298 (assistant for producer Jeffrey Ayala)

I AM UP with Daybreak (photos & promotional spot)

https://vimeo.com/351659813 & https://www.wfaa.com/gallery/news/uploaded-gallery/287-09618c02-3fe8-4832-bc91-f6e3c52c9350 (cameraperson and editor, assistant to Maria Delgado)